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Landing Pages

Pages built for one job: converting visitors.

A landing page has a single purpose — to convert. We design and build high-converting landing pages for ad campaigns, product launches, lead generation, and events. Fast to load, clear in hierarchy, and tested to maximise results.

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What You Get

What's included in our
Landing Pages service

✓Conversion-focused UX design (desktop and mobile)
✓Persuasive copywriting aligned to ad creative
✓Development in Next.js, Webflow, or Unbounce (your stack)
✓Form integration (HubSpot, Zapier, or custom CRM)
✓Google Analytics 4 + Meta Pixel + conversion tracking
✓A/B test variant (optional)

How We Deliver

Our Landing Pages process, step by step

01

Messaging Alignment

We review your ad creative and audience to ensure the landing page message matches what drove the click — message match is critical for conversion.

02

Wireframe

A conversion-focused wireframe maps the page structure: hero, social proof, features/benefits, objection handling, and CTA — before visual design.

03

Design

Visual design is applied with conversion psychology in mind: clear hierarchy, trust signals, directional cues, and a single prominent CTA.

04

Development

We build the page with load speed as a priority — optimised images, minimal JavaScript, and fast hosting — since page speed directly affects Quality Score and conversion rate.

05

Tracking Setup

Conversion events are tracked in GA4, Google Ads, and Meta — attributing every lead or sale back to its source accurately.

06

Launch & Iterate

Page goes live and we monitor conversion rate. For ongoing campaigns, we set up A/B tests to continuously improve performance.

Our Approach

Why AddMads for
Landing Pages?

AddMads builds landing pages with conversion as the only metric that matters. Messaging is aligned to the ad that drove the click, hierarchy is designed with conversion psychology, and load speed is treated as both a ranking and conversion factor. Every landing page includes full tracking setup — GA4, Google Ads, and Meta Pixel — so every lead is attributed accurately back to its source.

✓Message match verified: landing page copy aligned precisely to the ad that drove the click
✓Conversion psychology hierarchy: hero, social proof, benefits, objections, CTA in sequence
✓Page speed prioritised: optimised images, minimal JS, and fast hosting from launch day
✓Full tracking configured: GA4 events, Google Ads conversion, and Meta Pixel
✓A/B test variant available as a standard add-on to every landing page project

Quick Contact

Ready to Start?

Get a free consultation and custom quote for Landing Pages. We respond within 24 hours.

info@addmads.com
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FAQs

Common questions about Landing Pages

What conversion rate should a landing page achieve?

Average conversion rates vary by industry and offer: 2–5% for lead gen, 1–3% for e-commerce. Great landing pages consistently outperform these benchmarks. We'll establish a baseline and improve from there.

Do you write the copy for the landing page?

Yes — conversion copywriting is included. We write headlines, body copy, and CTAs informed by your offer and target audience.

How quickly can a landing page be built?

A single landing page typically takes 5–7 business days from brief to live. Rush builds in 48 hours are available for an expedite fee.

Can you build multiple landing page variants for A/B testing?

Yes — we design and build A/B variants and set up the testing framework (Google Optimize successor or VWO) so you can run data-driven experiments.

Should my landing page be on my main website or a separate URL?

For paid traffic, a dedicated subdomain or separate URL removes navigation distractions. We advise based on your specific campaign goals and platform requirements.

How much does landing page design and development cost in India?

A single conversion-optimised landing page with design, development, copywriting, and tracking setup starts at ₹15,000–₹25,000. A/B test variants are available from ₹8,000–₹12,000 additional. Rush 48-hour builds carry an expedite fee.

Do you build landing pages specifically for Google Ads and Meta Ads campaigns?

Yes — landing pages built for paid campaigns are our most common request. We align the page message to your ad creative, use the same keywords in headlines, and build trust elements that reduce bounce and improve Quality Score.

What platform do you build landing pages on?

We build in Next.js (fastest, most flexible), Webflow (easy client editing), or Unbounce (best for rapid A/B testing). Platform choice depends on your tech stack, team's editing needs, and campaign volume.

How do you measure landing page conversion rate?

We set up GA4 conversion events for form submissions, button clicks, and calls. Conversion rate (form fills divided by sessions) is tracked daily in a Looker Studio dashboard. We establish a baseline in the first 2 weeks, then test variations to improve it.

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