Services›Performance Marketing›Influencer Marketing

Influencer Marketing

Real voices that move your target audience.

We identify, vet, and manage influencer partnerships that actually deliver — from nano-influencers with hyper-engaged niche audiences to mid-tier creators who can move product at scale. Our managed service covers everything from outreach to contract to post-campaign reporting.

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What You Get

What's included in our
Influencer Marketing service

✓Influencer discovery and vetting (engagement quality, audience match)
✓Outreach, negotiation, and contract management
✓Creative brief and brand guideline delivery
✓Campaign content review and approval workflow
✓UTM tracking and performance attribution
✓Post-campaign ROI report with creator scorecard

How We Deliver

Our Influencer Marketing process, step by step

01

Strategy & ICP Mapping

We define your ideal creator profile based on audience demographics, niche, engagement rate, and platform — aligned to your campaign objectives.

02

Discovery & Vetting

We shortlist creators using data tools to verify follower authenticity, audience quality, and past brand performance — no fake-follower surprises.

03

Outreach & Negotiation

We handle all communications, deliverable agreements, usage rights, and pricing negotiations so you get the best rate without the back-and-forth.

04

Creative Brief

We send each creator a detailed brief: key messages, dos/don'ts, hashtags, links, and posting windows — keeping content on-brand while allowing authentic voice.

05

Content Review

Drafts are reviewed by our team and submitted for your approval before going live. We manage revision requests with creators directly.

06

Reporting

Post-campaign we deliver reach, impressions, engagement, clicks, and conversions — plus a creator scorecard to inform future partnerships.

Our Approach

Why AddMads for
Influencer Marketing?

AddMads manages influencer campaigns end-to-end — from creator discovery and vetting through to contract, content review, and post-campaign reporting. We use data tools to verify follower authenticity and audience quality before any outreach, protecting your budget from fake engagement. Our campaigns span Instagram, YouTube, and LinkedIn with creators across India, UK, and UAE markets.

✓HypeAuditor and Modash audience verification — no fake follower surprises
✓Full contract and usage rights management handled by AddMads
✓Creative brief delivery and content review before any post goes live
✓UTM tracking on every creator link for accurate attribution
✓Creator scorecard post-campaign: repeat-or-avoid decisions backed by data

Quick Contact

Ready to Start?

Get a free consultation and custom quote for Influencer Marketing. We respond within 24 hours.

info@addmads.com
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FAQs

Common questions about Influencer Marketing

Micro or macro influencers — which is better?

Micro-influencers (10K–100K followers) typically deliver 3–5x higher engagement rates and are more cost-effective for niche products. Macro influencers are better for mass awareness. We recommend a mix.

How do you verify influencer audiences aren't fake?

We use tools like HypeAuditor and Modash to audit follower authenticity, audience demographics, and historical engagement quality before any outreach.

Do influencers own the content they create?

By default, yes. We negotiate usage rights as part of the contract so you can repurpose content in paid ads, your website, and email for a defined period.

What platforms do you run influencer campaigns on?

Instagram (Reels & Stories), YouTube, and LinkedIn are our primary platforms. We also run TikTok influencer campaigns for consumer brands.

What's the minimum budget needed?

For a meaningful micro-influencer campaign with 5–10 creators, budget typically starts at ₹1,50,000. We scale up based on the number of creators and platforms involved.

How much does influencer marketing management cost in India?

Our management fee for influencer campaign planning, outreach, and reporting starts from ₹20,000. Creator fees for a micro-influencer campaign (5–10 creators) typically add ₹1,50,000–₹3,00,000 depending on creator tier and deliverables.

Do you run influencer campaigns for businesses in Haryana and Delhi NCR?

Yes — we source and manage influencers relevant to audiences in Haryana, Delhi NCR, and pan-India, including regional Hindi-language creators where relevant for local brand awareness.

How do you measure influencer campaign ROI?

We track reach, impressions, engagement rate, and link clicks via UTM parameters. Where UGC is repurposed in paid ads, we track conversion data from retargeting. A full creator scorecard is delivered at campaign close.

Can we use the influencer content in our own paid ads?

Yes — we negotiate content usage rights as part of every creator contract. Repurposing influencer UGC in paid Meta or Google ads is often one of the highest-ROI moves post-campaign.

More Performance Marketing Services

Google Ads & PPC →Meta / Facebook Ads →Social Media Marketing →Email Marketing →Content Marketing →

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