Shopify gives you the store. Marketing gives you the sales. Most Shopify store owners hit a ceiling on revenue because their ads are running on default settings, their SEO is untouched and their checkout is leaking conversions. Addmads specialises in unlocking growth from Shopify stores that are already live - and setting new stores up with a system that scales from day one.
What to evaluate
The 5 things that actually matter
Shopify product feed and Google Shopping
Your product feed is the foundation of Shopping and Performance Max. We audit, fix and continuously optimise your Shopify product titles, descriptions, types and attributes so Google shows your products for the right searches.
Meta catalogue and dynamic retargeting
Shopify-to-Meta catalogue sync, viewed-product retargeting, cart abandonment campaigns and lookalike audiences built from your customer list. We set this up properly once and keep it profitable.
Shopify SEO
Collection page optimisation, product schema, review markup, site speed and internal linking. Shopify has specific SEO quirks - duplicate URLs, pagination and handle structure - we know them all.
Shopify CRO
Product page analysis, above-the-fold testing, add-to-cart rate optimisation, checkout abandonment and post-purchase upsell setup. CRO improvements compound - every 1% uplift in conversion rate multiplies across your entire ad spend.
Apps and integrations
Klaviyo for email and SMS, WhatsApp Commerce, review apps, upsell apps and loyalty programmes - selected and configured to work with your store without slowing it down.
Side-by-side comparison
AddMads vs the typical agency
| Criteria | Typical agency | AddMads |
|---|---|---|
| Product feed optimisation | Default Shopify feed, not maintained | Full feed audit and continuous title, type and attribute optimisation |
| Shopify SEO | Basic meta tags, no category work | Collection pages, product schema, speed and internal linking |
| Meta setup | Standard campaign with no catalogue | Catalogue sync, dynamic retargeting and lookalikes from customer data |
| CRO | Not included | Page audits and A/B test recommendations in retainer |
| Apps | Generic recommendations | Curated Shopify app stack tested with real stores |
What we do
Services included
Shopify Store Development
Fast, conversion-optimised Shopify stores built and launched in 10-14 days.
Learn moreGoogle Shopping and Performance Max
Product feed optimisation and Shopping campaigns built to reduce CPO.
Learn moreMeta Ads for Shopify
Catalogue ads, dynamic retargeting and acquisition campaigns for your Shopify store.
Learn moreShopify SEO
Collection page SEO, product schema and technical Shopify SEO.
Learn more“Our Shopify store was doing okay before Addmads. After they restructured our Google Shopping feed and Meta catalogue, revenue from ads went up 2.4x in two months at a lower CPO. The feed optimisation alone was worth it.”
Ravi Khanna
Co-founder, ThreadLine India
FAQ
Common questions
Can you help with both Shopify marketing and development?
Yes. We handle both the build and the marketing. If your store needs a redesign or new features alongside the marketing, we do both in one team without handoff friction.
Do you work on Shopify Plus stores?
Yes. We work with standard Shopify, Shopify Plus and Shopify Markets. Shopify Plus allows more checkout customisation and we leverage that for CRO work on larger stores.
How long does it take to see results from Shopify marketing?
Google Shopping can show results within a week of a properly structured launch. SEO takes 3-5 months to show meaningful organic traffic. A combined paid and organic strategy typically compounds from month 3 onwards.
What does a free Shopify store audit include?
We review your product feed quality, ad account structure, on-site conversion rate, page speed, SEO setup and top 3 quick wins. Delivered as a written report within 48 hours, no strings attached.
Do you manage Shopify stores outside India?
Yes. We manage Shopify marketing for stores in India, the UK, UAE and USA. Campaigns are configured for local currency, payment methods and search behaviour.
Work with us
Get a free Shopify store marketing audit
Share your store URL and ad accounts. We will send a written audit covering feed quality, ads, SEO and CRO within 48 hours.
Start a project
Let's Build Your Digital Success
Share your vision and we'll create something extraordinary. Fill in the details and we'll get back to you within 24 hours.